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Under Armour

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Are you serious about training sessions? Passionate about PBs? Then Under Armour’s the brand that you wanna rep. Whether you’re just starting your fitness journey, or if you’re a veteran when it comes to grinding in the gym, UA’s built for achieving goals. With lightweight and breathable tees made from UA Tech fabric for easy wear on the street, to tight base layers equipped with UA HeatGear to ensure you’re kept cool as you train. Render the weather irrelevant with UA Storm tech for elevated durability during downpours and block out blizzards with layers that use UA ColdGear. With sporty sneaks that’re loaded with tech like UA HOVR for an ultra-smooth ride, everything you need to elevate your performance is below. Scroll through men’s, women’s and kids’ sizes to deck out the whole fam’.


Who Owns Under Armour?

Founded in 1996 by Kevin Plank, over the years, Under Armour has gone from strength to strength with their innovative designs. With the introduction of HeatGear and ColdGear in 1997, athletes were able to perform whatever the environment. 2007 saw the first opening of their Brand House retail store, and today, the brand is partnered with superstars like The Rock and Stephen Curry.


Is Under Armour Popular In The UK?

Although it’s an American brand, Under Armour is popular in the UK and across much of Europe. To get a sense of its popularity, you’re likely to see it worn by those hitting the city streets, to fitness enthusiasts getting a pump up on in the gym.

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